The country vs. the hawks was another classic super bowl, hardly ever separating the team – and the last hail Mary may have sent the team to extra time. This is good news for advertisers, they can rely on the eye in the entire game, especially for tidal, it aired in four quarter four wonderful advertising, and with the best advertising campaign victory.
But because every AD can’t be a tidal AD, we have to look elsewhere for our favorite work. Coca-Cola, budweiser, budweiser and TurboTax have all made great efforts, but here are five of the best night spots we’ve chosen.
In addition, to get a detailed look at last night’s AD, check out Adweek’s immediate comment on each location in the game.
5) the NFL “ground celebration”
Agent: Grey New York.
Baby after years of super bowl ads, the NFL has entered a completely different direction – and is associated with this fun sports touchdown celebration, inspired by the dirty dancing, and by the New York giants, lehmann ning and odell star David Beckham. In addition, Landon Collins, Brett Jones, John Jerry, Chad Wheeler, DJ Fluker and John Greco all showed how the super bowl could be the start of the next season for most teams. The eagles’ fans are also happy that the patriots are now 0-3 in the super bowl.
Chris bringing voss and Danny McBride in this campaign featuring his perfect deduce a new crocodile Dundee movies, the film pretending to be a true a few weeks ago, and then announced himself as a tourism advertising. The next step in this movement is to keep them going, actually making the movie — which doesn’t look like half the theater now. We also have more information about the event, including interviews with Hemsworth and McBride.
Doritos/mountain dew “Blaze vs. Mtn”
Agency: Goodby Silverstein&Partners.
This is the most entertaining absurdity of the super bowl AD, which brings together the two sister brands of rap war celebrity mix. Peter Dinklage, Morgan Freeman, Busta Rhymes and levels with admirable attitude Elliott is committed to the cause, and gives some very impressive art direction and production design – not to mention the first-class lip sync. Dinklage, game of thrones, actor, especially inspired – business exists, after all, a song of fire and ice.
Amazon “Alexa lost her voice”
Agency: Lucky and internal team D1.
Another celebrity, another big winner. The idea that Alexa lost her voice was promising, and the four hooligans appeared in their own way. Within 90 seconds, the advertisement has plenty of time to play, and make full use of the chance, even includes six seconds pause (this is comedy gold, literally spent $1 million m). The advertisement left a smile on everyone’s face, which is exactly what amazon is looking for.
“This is a tidal wave”
Advertising company: shengshi Great Wall New York.
We can include all four tidal points in the top five, but we will see this number as an activity to give other marketers an opportunity.
There is a lot of love for this job. It comes from a bright idea that feels fresh and unexpected. It definitely reviews the super bowl AD itself, and the audience always likes it. It has a place in other p&g brands, and it is so wonderful that it has even tweaked the non-p&g brand (budweiser). It recalls classic ads such as Mr. Clean and Old Spice (where the trivia alerts never really run in the super bowl). The media plan creates enjoyment in the evening, making each successive place more enjoyable. The acting and pacing are perfect. All the gimmicks are different, but they feel exactly the same.